Poster House
Digital Ads

Digital ads created for the Made in Japan: 20th-Century Poster Art and Black Power to Black People: Branding the Black Panther Party exhibitions on display at Poster House.

The Challenge
Create eye-catching designs with elevated animation, advertising the current exhibitions, while keeping the file size under 150 KB.

The Solution
Dynamic HTML5 ad bundles were created in Adobe Animate for multiple digital ad sizes using elements from the original poster artwork. ClickTAGs were then added within the code for Google Ads.

Scope
Animation, Design and Layout

Art Direction
Ola Baldych, Mihoshi Fukushima Clark

Assets

An Attack Against One
is An Attack Against All
, 1968
Designer Unknown

The Black Panther, 1970

Bobby Seale and Huey Newton in Front of Black Panther Headquarters, c.1968
Designer Unknown

H. Rap Brown
(Man with Match)
, 1967
Emory Douglas

The City and Design, 1965
Yokoo Tadanori

Nihon Buyo, 1981
Tanaka Ikko

Petticoat Osen: A Tale of Forgetfulness, 1966
Yokoo Tadanori

Kazumasa Nagai Design Life, 1993
Nagai Kazumasa

Power to the People, 1969
Designer Unknown

PB Grand Prix, 1968
Tanaami Keiichi

Made in Japan
Digital Ad Creatives

Black Panther Party
Digital Ad Creatives

In-situ Desktop

In-situ Mobile

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